Instagram Shop - Commercial Spot
Inspired and led by influencers from around the globe, this project's creative challenge was to remotely direct diverse points of view while empowering individual ideas through a phone camera. Working with limited resources, space, and time constraints became allies in fostering a different level of creativity—one that involves collaboration, trust, and empathy at all times.
To enhance the agile and attractive experience of shopping with Instagram, we utilized a variety of mediums, including film, phone, and VHS textures. These elements tailored an exciting and warm atmosphere through user-generated content.